Case Study: Post-Secondary Institution
A leading Canadian post-secondary institution faced significant budgetary constraints with long-term implications for operating and capital expenses along with general revenues and reserves. This organization was seeking to bolster its communications activities and communicate more effectively with its external stakeholders in light of a substantive reduction in its workforce. Like most academic institutions, this organization had a decentralized approach to communications. It required a solution where their communications could be streamlined, communications processes could be refined, and strategic and operational efforts of the organization could be improved upon despite its financial uncertainty and human resource capital decline.
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